Nosakhare Tunde Oni: Building the Africa that builds the world.
- Josiah Sayyman
- Oct 30
- 4 min read
Updated: Dec 11
In a career that spans engineering, energy markets, and enterprise building, Nosakhare Tunde Oni has made clarity his competitive advantage. As a Business Development and Growth Supervisor at Africa’s leading energy conglomerate, he drives expansion and market entry across East Africa. The role is technical and commercial in equal measure, and it suits a strategist who thrives at the point where systems, people, and scale meet. To his more than two hundred thousand followers, he has become a steady voice for disciplined thinking and structured execution in a region where ambition often outruns operating models.
Foundations and Training
Tunde Oni studied Petroleum Engineering at Covenant University before earning a degree in Energy Management from Robert Gordon University. He added a certification in behavioral analysis through the John Maxwell Leadership Team, a signal that leadership and culture is as important to his craft as economics and engineering. Across more than a decade in oil and gas in Nigeria, Ghana, Tanzania, and Côte d’Ivoire, he has rotated through upstream, midstream, and now downstream activities. The cumulative lessons are simple and powerful. “Ideas matter, but systems decide outcomes”.
From Insight to Enterprise
Those lessons did not stay in the boardroom. He co-founded The TALAR Company to scale culturally relevant mental health solutions across Africa and now advises organizations on growth, brand strategy, and digital positioning. He has written “Treasure Map: Exploring Africa’s 54 Hidden Gems”, a call to look beyond headlines to the real assets and opportunities that can be shaped into durable value. The line that connects this work is his insistence that Africa’s greatest resource is not natural endowment but human capacity. “If you can teach people to think critically and act strategically, he argues, you change economic trajectories”.
The Spark and the Problem Statement
The spark for his mission was frustration. He had seen bright people and brave ideas stall for preventable reasons. Meetings without clarity. Projects without milestones. Ventures built on slogans rather than systems. He began sharing practical playbooks from his day job and his study of business growth. What started as notes for a small circle grew into frameworks, ventures, and communities built around a single proposition. “Africa does not lack talent or potential. It needs structure and the discipline to execute at standard.”
Operating in East Africa
In Kigali, where he is now based, that proposition is being tested in live markets. Downstream energy is operationally demanding. Supply reliability, margin discipline, compliance, and logistics vary by country and even by corridor. Tunde Oni’s remit is to orchestrate growth in this environment. It requires the capacity to read policy signals, the patience to build partnerships, and the judgment to allocate resources over long horizons. The work rewards long term thinking, and it has given him a platform to teach it.
A Playbook for Builders
There is also a clear narrative strategy. Through speaking, consulting, and writing, he applies the same principles that guide his project work. Start with a precise definition of the problem. Build a system that converts insight into action. Measure relentlessly. His online content mirrors those steps, favoring clarity over theatrics. The tone is sober and practical, the kind of counsel that compounds when applied consistently. It is a style that aligns with an audience of founders, operators, and rising professionals who want fewer slogans and more structure.
Three Operating Principles
Three ideas recur in his thinking and practice. The first is that strategy is a habit, not an event. In his view, too many teams treat strategy as an annual document rather than a daily discipline. The second is that culture is a system of behaviors, not a poster on a wall.He leverages his behavioural training to help leaders turn culture into a competitive advantage; something measurable, teachable and scalable. The third is that execution is a design problem before it is a willpower problem. If the process is unclear, even talented teams will underperform.
A Reframe for the Diaspora
His influence is not limited to operators inside the continent. For the diaspora, he offers a reframing. Africa is not a cause to support, it is a market to build. The path from potential to performance runs through the same drivers everywhere. Competence. Systems. Compounding. He uses storytelling to restore confidence in that path and to demonstrate that credible, repeatable progress is possible when strategy meets discipline.
The Analyst’s Mindset
Tunde Oni’s personal texture matters too. He reads widely and gravitates to detective and legal dramas because they reward careful reasoning from multiple angles. It is a small detail that fits the larger portrait. This is a builder who trusts processes, insists on evidence, and resists single story explanations. The result is a public voice that is inspiring without becoming grandiose as well as demanding without becoming cynical.
Takeaways
For ambitious readers, the takeaways are practical. Use clarity as an operating principle. Define value creation in specific terms and teach your teams to think critically about the steps that lead there. Build systems that survive surges, setbacks, and staff changes. Choose a time horizon long enough for compounding to matter. Invest in culture as a set of repeatable behaviors. Then communicate the plan and execute it with consistency.
Nosakhare Tunde Oni’s stated mission is to help build the Africa that builds the world. It is a high bar, but his route to it is resolutely grounded. Teach people to think well. Organize for execution. Aim for long term relevance rather than short term noise. In boardrooms from Kigali to Lagos and across the digital communities he serves, that message is finding an audience. The promise is not that transformation will be easy. It is that transformation is a system and systems can be built.
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